IFTTT Triggers Loyal, Nerdy Following

One of my favorite services to pop in the second half of 2011 is ?If This, Then That,? or if you?re really dorky, IFTTT. Among a small group of faithful nerds on Twitter, IFTTT is a simple yet powerful service that generates warm, fuzzy feelings among those who are hooked. Based in San Francisco, the company has received funding from Betaworks and is closing out 2011 with momentum. Briefly, IFTTT is a service that allows users to set a number of alerts, or ?tasks,? that will ?trigger? a preset function based on what you set. For example, you can set IFTTT to send you an email every time a specific user on Twitter sends a tweet or have a copy of every Instagram photo you snap to be automatically sent to your Dropbox, which I wish I would?ve set before the last iOS5 update wiped clean two months of my pictures. The different permutations of ?triggers? you can set are sort of endless. To help you wade through them, you can browse different IFTTT ?recipes? and browse this thread on Quora.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/4SYjy72LGBo/

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